Product data for Google Shopping
Product structured data on your unit pages and a Merchant Center feed, so the machines and boats on your floor are eligible to appear in Google Shopping and in the free listings under your own name.
For single-location powersports and marine dealers
Polaris · Can-Am · Sea-Doo · Yamaha · Mercury Marine · Tracker
We audited 173 live powersports and marine dealer sites, one page each. 67% have a Google map on the site and 3% link their own Business Profile in a form our crawler recognizes, the widest gap in what our crawler recognized across every category. 94% mention financing somewhere, 6% carry product data Google can read, and 5% have a page in Spanish. Your audit names which three of those gaps sit on your site, and in what order to fix them.
After paying, reply with your website. The 14 days start the next business day.
Public pages only, one audit each, read from public HTML with no account access. These are the powersports and marine numbers from the September 7 roster, not a borrowed average.
| What Google can see today | Share |
|---|---|
| A link to their own Google Business Profile67% have a Google map on the site. The 3% counts links our crawler recognizes as the dealer's own profile, so it is a floor. | 3% |
| Financing mentioned anywhereThe page that answers the question every buyer asks before they drive to a showroom. | 94% |
| Product data Google can readMeasured on the 173 powersports and marine sites in the September 7 roster. | 6% |
| A page in SpanishOne real page, written by a person, not a translate widget bolted on the corner. | 5% |
| More than 40 scripts on the home pageCounted on the home page. Every extra script is more for a phone to load before anything appears. From the September 5 read; not yet recomputed on the current roster. | 44% |
The full method, the sample and the state by state counts are in the 2026 dealer website report.
One page, written for your business alone. A checklist of what your public pages say today, then the three fixes in the order they should be done.
Every dealer we write to gets their own, before any money changes hands.
The same three, in the order your audit puts them. If your audit says one is already done, it is swapped for the next thing on the list.
Product structured data on your unit pages and a Merchant Center feed, so the machines and boats on your floor are eligible to appear in Google Shopping and in the free listings under your own name.
LocalBusiness markup with hours, showroom address and service area, plus the profile link, so the map listing and the site say the same thing.
One page in English and Spanish, written by a native speaker, with the Business Profile posts to match.
Swapped in when the audit says so: financing lines, speed, image alt text, search snippets, mobile fixes.
One flat pilot. A monthly retainer only if you want the work to keep going.
Three fixes, 14 days, one report. One payment, never renews.
After paying, reply with your website. The 14 days start the next business day.
Billed month to month. Cancel before a month starts and it does not bill again.
Weekly Business Profile posts in English and Spanish, review replies, Merchant Center feed health and disapproval fixes, one new bilingual product or service page a month with structured data, one build on request, and a one-page report each month. Ads only with your written go, on your own card.
The full line by line list is on the main dealer page.
See what the retainer coversBecause the audit you get is read live on your own site, not taken from a sample. The percentages above are the pattern we found in other single-location trades, and we say plainly that powersports and marine were not in that sample. Ask for the audit by email first and read it before you decide anything.
A free listing needs a price and a page that stays up. In the pilot we mark up the unit pages that are already stable on your site and leave fast-turning used stock out until the feed is running. A unit with no price on the page cannot be listed, and we will tell you which ones those are.
The pilot covers one location and the unit pages your audit lists, whatever the brand. A full feed across every brand, trim and model year is retainer work. We do not speak for any manufacturer and we publish only what is already on your site or what you send us.
Pay the pilot and send your website, or ask for the audit first and read it before you decide anything.
Or write directly to [email protected]. Si prefieres español, la versión está aquí.